Electric will be hosting a photography exhibition at 71A during this year's Jacket Required. The exhibition will inlcude photography by Mark Choiniere, Maddison Rothery and Dominic Haydn Rawle.
Accompanied by a pop-up by Paul Hewitt of lifestyle brand, AONO.
Founded in 2000 in California, Electric makes quality products that enhance active lifestyles – offering ‘Style that performs’. By building upon what has stood the test of time, Electric reengineers classics. The brand designs and markets sunglasses, snow goggles and helmets, watches, backpacks, luggage and accessories. They can be found throughout the Americas, Europe, Japan, China and Australasia in Lifestyle boutiques, department stores, sports shops and online, including Electric’s own e-commerce websites. Electric is part of the Kering Group, a world leader in apparel and accessories which develops an ensemble of powerful Luxury and Sport & Lifestyle brands.